"The Resolute Roast"

Caffeinated clarity for mastering social media for your biz.

"The Resolute Roast"

Caffeinated clarity for mastering social media for your biz.

This Content Coffee Pot’s Got More Buzz Than a Triple Espresso: Time to Entertain

René Victoria Lofland

Published on: 09/06/2025

If your content’s been feeling a little flat—like a half-cup of room-temp drip—this post is your refill. We're diving into the Entertain content bucket, the secret sauce (or should we say creamer?) that adds personality and punch to your social media. From trending Reels to laugh-out-loud captions, you'll learn how to wake up your feed and keep your audience coming back for another sip. Grab your favorite mug—this one’s brewed to boost your engagement and make your brand memorable.

Social Media Tips

What’s Obvious to You Is GOLD to Someone Else

René Victoria Lofland

Published on: 12/05/2025

Think your go-to tips are too basic to share? Think again. The “simple stuff” you take for granted is often the exact thing your audience needs most. Learn how to stop overthinking your content and start posting with purpose, clarity, and confidence.

Social Media Tips

From FAQ to OMG: 10 FAQs to Brew Connection

René Victoria Lofland

Published on: 28/04/2025

Stuck on what to say in your videos? Your audience’s questions are the secret weapon you’ve been ignoring. This blog gives you 10 FAQs you can easily turn into scroll-stopping, trust-building video content—without overthinking or overcomplicating it. Sip your coffee, hit record, and start connecting.

Social Media Tips

One Hour. One Zoom. A Week of Videos - Done!

René Victoria Lofland

Published on: 21/04/2025

You don’t need more video tips—you need accountability, direction, and someone to say, “Hey, record this now.” That’s Video Hustle Hour. Every Thursday night at 9PM ET, for just $15/month, you join me and other motivated biz owners who are ready to get it done—on camera, together. You show up to Zoom, I give you the prompt, you record the thing (yes, in real time), you get instant feedback, and you polish it before the hour’s even over. By the time your coffee’s cold, you’ve got a week’s worth of content ready to go.

Social Media Tips