HalloThanksmas - Blending in the Pre-launch and Mid-promotion Brews

René Victoria Lofland

Published on: 29/09/2025

Holiday promotions aren’t just about the big launch—they’re about the build-up and the follow-through. In this week’s blog, we break down the pre-launch grind (building waiting lists, offering early access, and collecting reviews) and the during-launch pour (keeping your social media hot with urgency, proof, and connection). Learn how to keep your audience sipping until the very last drop.