René Victoria LoflandThis is the second post in our Brew Your Brand series. In this article, we’re talking about how to express your brand with clarity, consistency, and confidence — in your words, visuals, and content strategy. Craft a brand voice that connects, content that converts, and a presence that actually feels like you.
René Victoria LoflandThe holidays aren’t just a season—they’re a strategy. In this week’s blog, we’re talking about HalloThanksmas marketing, the art of warming up your audience, teasing your promotions, and pouring the perfect campaign before the holiday rush begins. If you want your business to stay top-of-mind (and top-of-cup), this guide is for you.
René Victoria LoflandBrew your content with ease! This week’s blog takes you through creating a yearly content plan—12 topics, 52 subtopics, and endless creative options. See how to break your ideas down into bite-sized posts, all while keeping it fresh with coffee-themed hooks, b-roll, and graphics. Perfect for business owners ready to ditch the stress of “what do I post?” and keep content flowing all year long.
René Victoria LoflandIn week 2 of "The Consistency Blend" series, we’re adding a fourth post to your calendar in the second month: the Tuesday testimonial or personal quote. This simple addition builds credibility with social proof or connection with your personal philosophy. I’ll show you how to use testimonials and share your own values so your audience doesn’t just know what you do—they know why you do it. One sip closer to 5 posts/week!
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