"The Resolute Roast"

Caffeinated clarity for mastering social media for your biz.

"The Resolute Roast"

Caffeinated clarity for mastering social media for your biz.

Keep Your Posts Piping Hot with a Brand Kit

René Victoria Lofland

Published on: 19/01/2026

Ready to make your content look as good as your business feels? In Week 2 of our Brew It Yourself series, we’re diving into Canva’s Brand Kit — the secret weapon to looking pro without hiring a designer. We’ll walk you through how to set up your fonts, colors, and logos (even if you’re just getting started) and how to organize your Canva designs so you stop wasting time and start showing up consistently. Brand fidelity? Brewed and ready.

Social Media Tips

Your Content Starts with a Brain Dump (and a Big Mug)! Part 1 of Brew It Yourself: DIY Social Media

René Victoria Lofland

Published on: 12/01/2026

This week’s blog kicks off our “DIY Social Media” series with the very first step: gathering your thoughts and training your AI. If you’ve ever opened Instagram and thought, “I have no idea what to post,” this is where the clarity begins. Learn how to brain-dump everything you know about your biz, then turn that raw material into scroll-stopping content ideas with the help of AI. Because your feed should sound like you — not a robot.

Social Media Tips

Fresh Grounds: What I'm Brewing for the New Year

René Victoria Lofland

Published on: 29/12/2025

This isn’t your typical “new year, new goals” post. It’s a behind-the-scenes look at how I’m shifting my business into a deeper kind of purpose — focusing on completion, clarity, and community. I’m sharing what I’m cutting, what I’m creating, and how I’m building a business that gives me space to live boldly. You’ll walk away inspired (and maybe a little caffeinated) to plan your year in a way that actually fits your life.

Social Media Tips

B-Roll is Your Background Brew: Use Your Day‑to‑Day as Scroll‑Stopping Content

René Victoria Lofland

Published on: 08/12/2025

We’re spilling the beans on a social media hack great for beginners: using B‑Roll to create compelling video content without ever having to film a talking‑head video. If camera anxiety, “what do I say,” or “I don’t know how” have been holding you back — this is for you. Learn how to turn everyday moments into scroll‑stopping content, use overlay text + visuals to tell your story, and build a video content library that feels approachable, real, and authentic. Espresso yourself!

Social Media Tips