"The Resolute Roast"

Caffeinated clarity for mastering social media for your biz.

"The Resolute Roast"

Caffeinated clarity for mastering social media for your biz.

Coffee Is For Closers - So Start Selling Like You Mean It!

Coffee Is For Closers - So Start Selling Like You Mean It!

Coffee Is For Closers - So Start Selling Like You Mean It!René Victoria Lofland
Published on: 05/05/2025

Are your videos doing everything except selling? This blog breaks down the right combo of posts so you don't forget to also focus on conversion—and how to do it without feeling salesy. Plus, discover tools to can automate your links and turn interest into action instantly

Social Media Tips
From FAQ to OMG: 10 FAQs to Brew Connection

From FAQ to OMG: 10 FAQs to Brew Connection

From FAQ to OMG: 10 FAQs to Brew ConnectionRené Victoria Lofland
Published on: 28/04/2025

Stuck on what to say in your videos? Your audience’s questions are the secret weapon you’ve been ignoring. This blog gives you 10 FAQs you can easily turn into scroll-stopping, trust-building video content—without overthinking or overcomplicating it. Sip your coffee, hit record, and start connecting.

Social Media Tips
One Hour. One Zoom. A Week of Videos - Done!

One Hour. One Zoom. A Week of Videos - Done!

One Hour. One Zoom. A Week of Videos - Done!René Victoria Lofland
Published on: 21/04/2025

You don’t need more video tips—you need accountability, direction, and someone to say, “Hey, record this now.” That’s Video Hustle Hour. Every Thursday night at 9PM ET, for just $15/month, you join me and other motivated biz owners who are ready to get it done—on camera, together. You show up to Zoom, I give you the prompt, you record the thing (yes, in real time), you get instant feedback, and you polish it before the hour’s even over. By the time your coffee’s cold, you’ve got a week’s worth of content ready to go.

Social Media Tips
Strong Brew, Stronger Brand: Why You Are the Reason People Say Yes

Strong Brew, Stronger Brand: Why You Are the Reason People Say Yes

Strong Brew, Stronger Brand: Why You Are the Reason People Say YesRené Victoria Lofland
Published on: 14/04/2025

Your personality is your biggest industry advantage—and it’s time to start using it. This blog breaks down why showing up as your full, real self is the key to creating content that connects, converts, and keeps your audience coming back for more. If you’ve been trying to ‘professionalize’ your personality out of your posts, it’s time to stop. Your people want you. Let’s give them the real thing.

Social Media Tips

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