"The Resolute Roast"

Caffeinated clarity for mastering social media for your biz.

"The Resolute Roast"

Caffeinated clarity for mastering social media for your biz.

Pour Over this 3-day/week Posting Schedule

René Victoria Lofland

Published on: 18/08/2025

Feeling overwhelmed by posting on social media? You don’t need to jump straight into daily posting to see results. In this first installment of "The Consistency Blend” series, we’ll show you how to start with 3 posts a week using the Funnel Calendar. Learn how to batch content in just 90 minutes, stick to an easy rhythm, and build consistency without stress. Grab your favorite cup of coffee and let’s brew up a plan that actually works.

Social Media Tips

Stop Frothing Around and Hit Record

René Victoria Lofland

Published on: 11/08/2025

Are you reluctant to get on video? You’re not alone. In the final installment of our six‑part series, we explore why small‑business owners avoid filming themselves and why that hesitation could be costing them money. Learn how to turn your camera jitters into camera joy with easy, coffee‑infused strategies—plus ways to make video creation less intimidating. If you’re finally ready to move from behind‑the‑scenes to center stage, this post is your invitation.

Social Media Tips

Espresso Yourself—Loudly and Clearly

René Victoria Lofland

Published on: 04/08/2025

Your message matters—but is anyone actually seeing it? In this week's blog, we’re pouring into Voice + Visibility Problems, the fifth sign it might be time to get help with your social media. You’ll learn how to sound more like you, show up more confidently, and finally get your content noticed in a crowded feed. Time to stop whispering—and start brewing bold.

Social Media Tips

Visuals Got You Stressed? Let’s Simplify That Brew

René Victoria Lofland

Published on: 28/07/2025

When your visuals don’t match your brilliance, your business suffers. In this week’s blog, we dive into the fourth major struggle small biz owners face: visuals that just don’t cut it. But don’t worry—this one’s full of easy, beginner-friendly upgrades to make your content look polished, professional, and powerfully you. No design degree required.

Social Media Tips